Privacy Policy

This Privacy Policy explains how (the "Site", "we", "us", or "our") gathers, manages, and shares your personal data when you visit, use, or purchase from britainmall.uk (the "Site") or interact with us in any other way about the Site (collectively, the "Services").  Whether you are a client, website visitor, or any person whose information we have acquired in accordance with this Privacy Policy, "you" and "your" refer to you as the user of the Services for the purposes of this Privacy Policy.

Changes in Our Privacy Policy

This Privacy Policy may be updated periodically for operational, legal, or regulatory purposes, as well as to reflect modifications to our practices. We will update the "Last updated" date, display the updated Privacy Policy on the Site, and take any additional actions mandated by the relevant legislation.

How and Why We Collect Your Personal Informatio?

We gather personal data about you from a number of sources, as listed below, in order to deliver the Services.  Depending on how you engage with us, we gather and use different types of information.

 Apart from the particular purposes mentioned below, we might use the data we gather about you to get in touch with you, deliver or enhance the Services, meet legal requirements, enforce any applicable terms of service, and safeguard the Services, our rights, and the rights of our users or others.

What Personal Information We Collect?

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. When we use the term "personal information", we are referring to information that identifies, relates to, describes or can be associated with you. The following sections describe the categories and specific types of personal information we collect.

Personal Information We Collect from Users

You may provide us with the following information directly through our services:

  •  Your name, address, phone number, and email address are among your contact details.

  •  Details about your order, such as your name, phone number, email address, payment confirmation, billing address, and shipping address.

  •  Your username, password, security questions, and other details are all part of your account and are used to protect it.

  •  Information pertaining to customer service, such as the details you decide to include in messages you submit to us over the Services.

 You might be asked to give us specific personal information directly in order to use some of the Services' features.  You have the option to withhold this information, but doing so might make it impossible for you to use or access these functions.

Information We Collect about Your Usage

We may also automatically collect certain information about your interaction with the Services ("Usage Data"). To do this, we may use cookies, pixels and similar technologies ("Cookies"). Usage Data may include information about how you access and use our Site and your account, including device information, browser information, information about your network connection, your IP address and other information regarding your interaction with the Services.

How We Use Information Collected from Third Parties?

Lastly, third parties, such as vendors and service providers, may provide us with information about you. Examples of these parties include:

What Personal Information Do You Provide?

Your direct submission of information to us via our services may consist of:

  •  Name, address, phone number, and email address are examples of contact information.

  •  Your name, billing address, shipping address, payment confirmation, email address, and phone number are all included in the order details.

  •  Your username, password, security questions, and additional data required for account security are all part of your account information.

  •  Customer service information, such as the details you decide to include in messages you submit to us over the Services, for instance.

You might be asked to give us specific personal information directly in order to use some of the Services' features.  You have the option to withhold this information, but doing so might make it impossible for you to use or access these functions.

How We Process and Protect Your Data?

  • Providing Products and Services. In order to fulfil our obligations under our contract with you, we use your personal information to provide you with the Services, which include processing payments, fulfilling orders, notifying you about purchases, returns, exchanges, and other transactions, creating, maintaining, and managing your account, arranging shipping, facilitating returns and exchanges, and other account-related features and functionalities.  By allowing Shopify to link your account with other Shopify services that you might decide to use, we might also improve your purchasing experience.  In this instance, Shopify will handle your data in accordance with its Consumer Privacy Policy and Privacy Policy.

  • Marketing and Advertising. For marketing and promotional purposes, we might use your personal information to show you ads for goods and services and to send you marketing, advertising, and promotional messages via email, text message, or postal mail.  To better customise the Services and advertising on our Site and other websites, we might use your personal information.  According to GDPR Art. 6 (1) (f), our legitimate interest in marketing our products serves as the legal justification for these data processing activities if you are a resident of the European Economic Area.

  • Security and Fraud Prevention. To identify, look into, or take action on potential fraudulent, unlawful, or harmful activities, we use your personal information.  You are in charge of protecting your account information if you decide to use the Services and create an account.  It is strongly advised that you keep your password, username, and any access information private.  Contact us right once if you think your account has been compromised.  According to GDPR Art. 6 (1) (f), if you are a resident of the European Economic Area, our legitimate interest in protecting the security of our website for you and other users serves as the legal justification for these data processing activities.

  • Communicating with You and Service Improvement. We utilise your personal data to enhance our services and offer you customer service.  According to GDPR Article 6 (1) (f), this is in our legitimate interests in order to respond to you, offer you efficient services, and keep our business connection with you.

Cookies

We utilise cookies on our site, just like many other websites.  See https://www.shopify.com/legal/cookies for detailed information about the Cookies we use to power our Shopify store.  In our legitimate interests to manage, enhance, and optimise the Services, we use cookies to power and enhance our Site and Services (including to remember your activities and preferences), run analytics, and gain a better understanding of how users interact with the Services.  In order to better customise the services, goods, and advertising on our site and other websites, we might also allow third parties and service providers to use cookies on our site.

Although the majority of browsers allow cookies by default, you have the option to modify your browser's settings to refuse or delete cookies.  Please be aware that clearing or blocking cookies may have a detrimental effect on your user experience and may result in some services—including general functionality and specific features—not functioning properly or at all.  Furthermore, blocking cookies does not totally stop us from sharing information with outside parties, such our advertising partners.

Transparency in Personal Information Disclosure

Subject to this Privacy Policy, we may occasionally give your personal information to third parties for legitimate purposes, contract fulfilment, and other reasons.  These situations could include:

  •  With suppliers or other outside parties that carry out tasks for us (e.g., IT management, fulfilment, shipping, cloud storage, data analytics, payment processing, and customer support).

  •  with marketing and commercial associates to promote you and offer services.  Your information will be used by our marketing and commercial partners in compliance with their own privacy statements.

  • We may disclose certain information to third parties, such as to ship your products, or through the use of social media widgets or login integrations, if you request, direct, or otherwise agree to this.

  •  It is in our legitimate interests to operate a profitable business, whether with our affiliates or in another capacity within our corporate group.

  •  To enforce any applicable terms of service, to protect or defend the Services, our rights, and the rights of our users or others, to comply with any applicable legal obligations (such as responding to subpoenas, search warrants, and similar requests), and in connection with a business transaction like a merger or bankruptcy.

  • For the purposes outlined above in "How we Collect and Use your Personal Information" and "How we Disclose Personal Information," we divulge the following types of personal information and sensitive personal information about users.

Category

  • Identifiers such basic contact information and specific order and account details

  •  Order, purchasing, and customer service information are examples of commercial information.

  •  use data from the Internet or other comparable network activity

  •  Locations identified by an IP address or other technological method are examples of geolocation data.

Categories of Recipients

  • Third parties and vendors that carry out services for us (including payment processors, fulfilment partners, customer support partners, Internet service providers, and data analytics providers)

  •  Partners in business and marketing

  •  Partners

Third Party Websites and Links

Links to websites or other online platforms run by other parties may be available on our site.  If you click on links to websites that are not under our control or affiliation, you should read their terms and conditions, including their privacy and security policies.  The correctness, completeness, and dependability of the information on these websites, as well as their privacy and security, are not guaranteed by us, and we bear no duty for them.  In addition to being accessible to other users of the Services and/or users of those third-party platforms, information you submit in public or semi-public settings, such as on third-party social networking sites, may also be used by us or by a third party.Except as stated on the Services, our inclusion of such links does not in any way imply our endorsement of the owners or operators of such platforms or the material found on them.

Children's Data

Children are not supposed to use the services, and we don't intentionally gather any personal data about them.  If you are the parent or guardian of a child who has given us their personal information, you can request that it be removed by contacting us using the information below.

 We have no real knowledge that we "share" or "sell" (as those words are defined by applicable law) the personal information of people under the age of sixteen as of the Effective Date of this Privacy Policy.

Security and Retention of Your Information

Please be advised that we cannot guarantee "perfect security" and that no security mechanism is flawless or impenetrable.  Furthermore, any data you submit us could not be safe during transmission.  We advise against sending sensitive or private information to us through unsecure channels.

The length of time we keep your personal data varies depending on a number of circumstances, including whether we need it to keep your account active, deliver the Services, meet legal requirements, settle disputes, or enforce any relevant agreements and rules.

Our Rights

You may be entitled to some or all of the following rights about your personal information, depending on where you live.  These rights are not unqualified, though, and they might only be applicable in specific situations. In some of these situations, we might be able to refuse your request as allowed by law.

  •  Right to Know: You might be able to ask for access to the personal data we have on file about you, including information about how we use and distribute it.

  •  Right to Delete: You might be able to ask us to remove any personal data we may have on file about you.

  • Right to Correct: You might be able to ask us to update any inaccurate personal data we may have on file about you.

  • Right of Portability: In some situations and with some exclusions, you might be able to request that we give a copy of the personal data we have on file about you to a third party.

  •  Processing Restrictions: You may be able to request that we cease or limit how we treat your personal data.

  •  Withdrawal of Consent: You might be able to revoke your consent if we need it to handle your personal data.

  •  Appeal: If we reject your request, you might be able to challenge our decision.  You can accomplish this by immediately responding to our refusal.

  • Managing Communication Preferences: You can choose not to receive promotional emails from us at any time by selecting the unsubscribe link that appears in each email we send you.  Even if you choose not to receive them, we might nevertheless send you non-promotional emails concerning your account or previous orders.

 You can use any of these rights as specified on our website or by getting in touch with us using the information below.

You won't face discrimination from us if you use any of these rights.  Before giving a thorough response to the request, we might need to get information from you, like your email address or account details, to confirm your identity.  To exercise your rights, you can appoint an authorised agent to submit requests on your behalf in compliance with the relevant laws.  We will need proof that you have given the agent permission to act on your behalf before we will accept such a request, and we may ask you to personally confirm your identification.  As required by the relevant law, we will reply to your request as soon as possible.

Complaints

Please use the contact information below to get in touch with us if you have any issues about the way we handle your personal data.  Depending on where you reside, you may be able to file a complaint with your local data protection authority or appeal our decision if you are unhappy with how we handled your complaint. You can do this by contacting us using the information below.  A list of the relevant data protection supervisory authorities for the EEA is available here.

International Users

Please be aware that your personal information may be transferred, stored, and processed outside of the nation in which you currently reside.  In these nations, employees, outside service providers, and partners also process your personal data.

 Unless the data transfer is to a nation that has been found to offer an adequate level of protection, we will rely on established transfer mechanisms such as the European Commission's Standard Contractual Clauses or any comparable contracts issued by the relevant competent authority of the UK, as applicable, if we transfer your personal information outside of Europe.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please call or email us.

For the purpose of applicable data protection laws and if not explicitly stated otherwise, we are the data controller of your personal information.